About — Trinexa Consulting

/ OUR STORY Why Trinexa exists

Most consultancies treat automotive as one vertical among many. We don't.

Trinexa was founded on a simple observation: automotive transformation programmes go wrong when the consultants in the room have never sat in a service advisor's chair, never owned the parts P&L, never been the one signing off the CSI score in front of an OEM regional director. The people behind Trinexa have done all three, across multiple OEM brands, multiple countries and the full DBM, VMS, MRS and VSS stack.

That depth is now being paired with a younger delivery bench of automotive-obsessed engineers and AI-fluent consultants trained on dealer business processes, IS-Auto modules and the data structures behind VSS. The combination is unusual on purpose. It is what gives Trinexa the right to advise on both today's IS-Auto rescue and tomorrow's software-defined, AI-augmented dealer.

Founder & Principal Consultant
Siva Prasad

FOUNDER & PRINCIPAL CONSULTANT

Siva Prasad

Siva's career has run on two parallel tracks that most consultants only touch one of. The first is a 15-year arc inside SAP IS-Auto and VSS (DBM 7.0 and 8.0, MRS, VMS, IS-WTY, SD and the underlying MM / FI layers), beginning in India, then offshore delivery into a major UK automotive retail group, followed by a greenfield IS-Auto implementation for a leading commercial vehicle manufacturer, and post go-live stabilisation and enhancement delivery on a full IS-Auto programme for a major Toyota & Lexus dealer network in Qatar. His most recent role was in presales leadership for VSS across MENA and APJ.

The second track is the one that makes the difference. Between 2019 and 2024, Siva crossed the desk, moving from consultant to operator at one of the largest automotive conglomerates in the UAE. He spent the final two years there as Systems Manager for Global Aftersales (ERP & Digital), accountable for driving aftersales requirements across 10+ brands in the UAE, plus international entities in Qatar, Oman and Sri Lanka. In a single financial year his team delivered 60+ critical requirements: multi-vendor, multi-brand, with full P&L accountability for IT effort against the business case.

That combination of deep IS-Auto implementation roots and real operator accountability is what the firm is built around. Two tracks that rarely sit in the same room. At Trinexa, they do.

15+Years in IS-Auto & VSS
60+Critical deliverables
in a single year
14+OEM brands worked
alongside
4Countries
delivered in

/ THE TEAM Three disciplines, one bench

A passionate young team of automotive lovers, paired with senior practitioners who have seen the playbook fail before it succeeded.

/ 01

Senior Practitioners

Functional consultants and architects with a decade-plus tenure inside SAP IS-Auto and VSS programmes. They know where the bodies are buried in every module and how to bring a slipping programme back on track.

/ 02

Automotive Engineers

Young automotive professionals trained on dealer business processes, parts operations and aftersales economics. They speak the language of the workshop floor and the EV-era service centre alike.

/ 03

AI & Data Specialists

A bench of AI engineers fluent in retrieval, agentic workflows and forecasting models, and equally fluent in DBM, VMS and VSS data structures. The hardest combination to hire for; the most valuable.

/ PHILOSOPHY How we think

Six commitments
we won't compromise on.

P/01

Domain over generalism

We do automotive. Just automotive. Anyone who tells you they're equally good at automotive and pharma is selling slides, not outcomes.

P/02

Operators, not analysts

Members of our team have run aftersales practices, signed off P&Ls, defended CSI scores, and fought warranty debit memos. We don't theorise about the business — we've owned parts of it.

P/03

Honest scoping

If your problem isn't right for us, we say so — and refer you to someone better suited. The MENA and APJ automotive community is small; reputation compounds.

P/04

Cost discipline

Boutique pricing, boutique team. You won't pay tier-one rates for tier-three associates. The senior who sells the engagement is the senior who runs it.

P/05

Knowledge transfer by default

Our job is to make you self-sufficient, not dependent on us. We document and train as we go — through implementation, the change requests that surface along the way, and post-go-live support — so your in-house team grows stronger at every stage.

P/06

AI with humility

We build AI accelerators only where they earn their keep. Most of automotive's value still lies in clean process, clean data and clean execution — not in models.

/ JOIN US Careers

If you love vehicles, IS-Auto
or both — we want to talk.

We're a small firm, and that's the point. Everyone we hire takes ownership of an engagement from day one — no shadowing, no slide-monkey work. If you're a senior IS-Auto or VSS consultant ready to leave a body-shop for a real practice, or a young engineer fascinated by the automotive industry, we'd love to hear from you.

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